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Commercial Banking

Economic and Real Estate Recovery: Where’s the Rebound?

May 24, 2021 by Tom Vu

While vaccine rollouts, rising job numbers, and declining COVID-19 cases offer real estate investors great optimism about the future, uncertainties remain.

The national economy is quickly rebounding, and the continuance of quantitative easing is likely to leave interest rates low for the next couple of years. But growth in remote work and migration from high-cost coastal cities is leading to reduced demand for commercial real estate in some parts of the country. Economists also note record federal spending and loose monetary policies might eventually lead to higher taxes and inflation.

But for now, rising vaccine distribution, loosening restrictions, and a return to normalcy across the country are leading to growing economic optimism, explained Ken Rosen, Chairman of the Berkeley Haas Fisher Center for Real Estate and Urban Economics, who spoke recently at a webinar titled Vaccine Optimism, Fiscal Stimulus, and a Path to Economic and Real Estate Market Recovery, sponsored by Bank of the West. One particularly positive sign is that the unemployment rate had fallen to 6 percent as of March 2021, down from nearly 15 percent a year ago, according to the Bureau of Labor Statistics.

Clifford Rooke, Managing Director of Real Estate for Bank of the West, concurred with Rosen about the current outlook. “It has been a tumultuous year, but we’re proud we’ve been able to come through this period in relatively good shape,” he said. “We are now hopefully in a period of renewal.”

The Unwinding of Fed Policy

Still, there are risks on the horizon, Rosen cautioned. While the federal American Rescue Act and CARES Act helped consumers and pumped money into the economy, the national debt grew to another record high of $28.1 trillion in April 2021, according to the Treasury Department. The debt-to-GDP ratio is now forecast to rise to 102 percent by the end of 2021, the Congressional Budget Office (CBO) has predicted.

“We’re going to normalize interest rates and the balance sheet at some point, and that could be a messy unwind,” said Rosen, who also serves as chairman of the Rosen Consulting Group.

One effect of current policy, Rosen said, is that the spending and the extended period of easing could eventually lead to higher taxes, greater inflation, or a slowing rate of spending. While the Fed is unlikely to raise rates until after 2023, normalization could put rates back in the range of 3 to 3.5 percent, he said.

Commercial Property Waits for Demand

The impact of higher rates goes beyond corporate and personal borrowing. Rosen noted a “bifurcated” economy and recovery, not only for consumers but also for property. While life sciences, biotech, single-family homes, retail, and industrial logistics are performing well, hotels, resorts, and high-end condos are not.

One short-term concern is about the demand for commercial property in many markets. In the West last year, the NCREIF Property Index (NPI) noted a 25 percent decline in hotel properties and a 6.5 percent decline for retail. While industrial property is still appreciating, he noted that the value of office buildings and apartments is relative to location. The income component of these properties has fallen dramatically for most hotels and retails but was holding firm for most apartments and office buildings.

A top issue is how quickly people will return to the office. While many companies have cut their footprints in San Francisco with fewer people in the workplace, Rosen believes that eventually 80 to 90 percent of workers will return to the office. Nevertheless, that gap could still present headwinds for commercial property owners.

“We all have to worry about that because if 10 percent of the people cut their footprint, vacancy rates are going up, and the value of office building isn’t going to be good,” he said.

Renters Move Back, but Will They Return?

Still, even a partial return to the office should benefit the sector, Rosen predicted, as the trend of younger people moving in with their parents during the pandemic should soon reverse.

“This is good news for the apartment business,” he said. “It says there’s a backlog of demand. Once people get their jobs back, once the virus is contained, people will be back in their apartment living space.”

In particular, this could benefit central business districts in cities like San Francisco and Los Angeles, which have experienced weak effective rent growth overall and a drop in rents for high-end apartments. One primary driver is the continuing trend of residents moving to more affordable, tax-friendly environments like Florida, Texas, Arizona, and Nevada.

“The high cost of living in coastal California and New York have made people leave for housing costs and tax reasons,” Rosen said. “Don’t expect a lot of people to move back.”

Watch the entire webinar, Vaccine Optimism, Fiscal Stimulus, and a Path to Economic and Real Estate Market Recovery, to learn more.

Filed Under: Banking & Finance, Treasury Solutions Tagged With: Commercial Banking, Economy, Banking & Finance, Ken Rosen, Clifford Rooke

Serving a Segment of One

July 3, 2019 by hyperadmin

The global business environment moves with incredible speed. From technological advances to shifting competitive landscapes, executives are grappling with a wide array of new challenges.

To maintain a competitive edge, companies and their operations are changing fast—and the banking industry is also changing. In today’s environment, the oversimplified, one-size-fits-all, “everywhere” approach is no longer sufficient.

Instead, banks would be well served by developing a deep understanding of the unique needs of each customer. Rather than offering all customers a generic set of fixed, disparate services, banks must treat each organization as if it were their only customer.

Commercial banks that use a genuine “segment of one” approach put their customers first in every aspect of their relationships. Here are a few ways a commercial bank can do this:

1. The innovation imperative

A commercial bank might consider using innovation to make your user experience simple, intuitive, and transformative. This includes providing integrated tools that organize solutions in the way your team thinks about and uses them daily.

In particular, treasury management platforms would benefit by offering both a frictionless experience and customer control. Users could tailor the online and mobile banking platform to their unique business tasks and needs.

Similarly, payment hubs should have customizable functionality to tailor services to the unique needs of a specific customer.

A bank must understand a specific customer’s payment patterns across payment types so we can compare those against aggregated industry and domain data. In this way, customers can receive individualized cash management consulting and advice.

2. A global gateway

The individualized solutions your commercial banking partner delivers need to extend beyond your current footprint.

To help address increasing concerns about the ease of doing business in international markets, your commercial bank should be focused on minimizing organizational and geographical boundaries that restrict growth.

It is also essential that the bank has specialized and local knowledge of specific industries to help your enterprise position itself competitively in the relevant sector within a particular market.

For example, a family-owned boutique winery based in the U.S. was selling its main wine brand to an international food and beverage company. Given our experience advising wine and beverage companies and our strong M&A track record in the industry, we were able to take advantage of our position as a subsidiary of BNP Paribas and tap into our longstanding relationships with strategic and financial acquirers around the world.

Thanks to the connections developed by our One Bank team, we were able to supply global industry insights, and we made the introduction to the ultimate buyer, an Australian-Japanese company.

3. Cybersecurity safeguards

Even the most customized commercial banking relationship is ineffective if not underpinned by a holistic approach to cybersecurity and fraud prevention that safeguards both your enterprise and your bank.

As cybersecurity risks continue to threaten every organization’s competitiveness, growth prospects, and survival, nearly half the CEOs surveyed by KPMG recently said that becoming a victim of a cyberattack is a case of “when,” not “if.” Despite this, the survey revealed that only 51 percent believe they are well prepared for a cyberattack.

To be prepared, your commercial bank should use a risk-based, not rules-based, approach to security that serves you with more flexibility. For example, our customers can configure our treasury management platform to their unique needs and preferences. We offer a range of authentication options—from hard tokens to biometrics—as a toolbox our customers can select from.

In another payment area, our virtual card payment optimization solution applies a unique method to each B2B payment that helps our customers increase controls and provide greater fraud protection while increasing efficiency and reducing expenses.

The future of banking

To genuinely put your company first and serve you as a segment of one, your commercial banking partner can make continual investments in innovation, serve as a seamless gateway to local solutions and market expertise that matches your global footprint, and deliver cutting-edge cybersecurity safeguards.

In the current global environment, it is vital that your organization has every tool it needs to succeed as it confronts rapid change and unavoidable risk in a rapidly changing world.

Filed Under: Banking & Finance, Treasury Solutions, Food & Agribusiness, Technology Tagged With: Treasury Management, Trends, Commercial Banking, Risk Management, One Bank, Technology, Innovation

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